Boldbrook consults with our clients to identify their target audiences. This ultimately determines;
We then contact your key media to determine their level of familiarity with your company and area of technology/service focus, and to establish your company’s current level of credibility with them.
Next, we support your media relations requirements by communicating with the media on a daily basis—even hourly, if needed—treating the media as a customer with information needs to be met. We are in constant communication with your key media to understand what they are writing about, to get you in the news as it develops, and to create news opportunities together. We use their input to help us develop strategy, plan media campaigns and brainstorm ideas for media "pitches" and press releases, and provide them with relevant pitches, releases, interviews and information about your company, products and services to help them write the most compelling story while meeting their deadline.
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